Get to Understand Website Development Costs with Fram^

March 14, 2019

To the disappointment of those who googled “How to estimate website development costs effectively?”, there is no quick answer that can estimate accurately your project’s own intricacies and the reality of its developmental journey.

You need to consider many factors to get the most accurate answer to such a broad question. This is not an attempt to dodge the give question. Rather, it is a nod to the importance for all parties of producing the website development costs. Once you’ve clearly defined what the site’s purpose and functionalities are going to be, you should be able to estimate the development costs of your website.

This blog will break-down how website development costs are calculated and try to provide some approximate numbers for the wide range of websites that are being built today. The fear of an overrun on costs is always a real and present danger in web development.

Therefore, with some knowledge of what makes up website development costs, a well-informed client can make crucial decisions on what should be prioritized and what is an unjustified drain on resources. It is up to the you to choose which user experience they want with their finished product and what features matter most in its delivery.

Three KEY questions that help you determine your budget


ask the right questions

An extensive search for a web development company that is a good fit for your project is a must. Again, knowing what you want is key to a smooth and efficient development process. Do your research and come prepared with the right questions to make sure your partner is fit for purpose.

A good web application development company will also ask you the right questions and not expect you to sit down and blurt out all the relevant information in one sitting, you are paying for their expertise after all.

1)  What is the purpose of your site?

Most websites exist to help their business in achieving its goals. But there are also many methods available dependent on the line of business and their place on the supply chain. Some sites generate leads, others re-engage old customers or promote the brand and some are all about getting to the checkout.

Clearly outlining what you want from the website and what you need, will allow a business analyst and a team of developers to draw on their experience and start to make a software development plan and a web development cost estimate that reflects the realities of the project.

2)  What do you want it to look like?  

Are there any websites with a style or theme that have caught and kept your attention? There is no shame in taking inspiration from some of the brilliant webs designs, but even a simple sketch of what you want could suffice. There is also free online design software available that can act as an efficient way to share your vision for the UX/UI with the development team.

3) What is your plan for content?

Next, think of the content of the website. To work out the web app development costs, you need to determine what will the content be about and where will it come from. Do the you need a professional copywriter or UI/UX designer and if they have a source for the content established, when will the content be ready?

The effect on the long-term maintenance cost of the website cannot be ignored. The stakeholders must have a full understanding of the project to decide on which content management system to use.

How much does it cost to hire someone to build a website?


First off, exchanging information is the beginning phrase of web application development cost estimation. This allows both parties to determine which features are unrealistic due to their complexity, which is unprofitable, over-saturated or prohibitively expensive to implement. There may be cases where the development company does not have all the required expertise for the project and will need to bring in outside talents.

The highly customizable nature of the web development process means that no two projects are entirely alike. Without taking the individual requirements into consideration, it is difficult to provide an estimate of any real accuracy. So, the numbers we are going to list here should only give you a reference to project your own budget. Relying too heavily on an inaccurate estimate is a recipe for disaster.

Approximate cost of a simple landing page – $600 to $7500

A single landing page is usually informational in purpose and can generally be completed in twenty to fifty hours of development time. The developer’s hourly salary could range between $30 to $150 per hour. And while it is only a single page, much of the web development cost depends on how long and complex the page actually is. Extensive options with animation and other customization can prolong the development time and lead to an increased cost.

Average cost of website design for small business – $3000 to $45000

Again there is a huge variety of business types that require a website, from small operations to mid-sized and large scale businesses. Each individual site requires certain features and levels of complexity. Smaller ones will simply have a blog, contact us, services and about us as features, while a large business may need a corporate behemoth of a site with multiple portals available. The development time could range anywhere from 100 to 300 hours of development.

Approximate cost for an ecommerce site – $9000 to $120000

Entering the burgeoning world of e-commerce requires an engaging and friction-less user experience. Thus, this type of website has the most complex and expensive web development process. The users and sales-driven elements should be in the center of all aspects of the development. The typical development time could fall between 300 to 800 hours. Developing an ecommerce can be a costly and time-consuming venture, but the potential rewards are huge.

Where is your money going?

The bottom line is impossible to get away from when considering web development cost, but your main concern should be where the money is going. The purpose of your site should dictate which features to go with. If your web app’s goal is to convert sales, its design and interface will either captivate or disengage the user and make or break your product.

Thorough research and a wireframe is required to establish an effective structure for the site before any content or visuals can be added. A professional web application development company will provide business analysts who can help to optimize the use of your resources.

1.Front-end  web development

After the design and planning stages, the interface is the first priority, establishing how the user will interact with the button layout and visuals. A wide range of animations can be added with caching and metadata implemented. The front-end development determines how responsive and adaptive the site will be and its complexity will affect the web application development cost estimation that you receive.

2.Back-end development

The nuts and bolts of your website, back-end development mainly relates to the server and is essential to the website’s functionality. Without the back-end, the submit button would be a pretty little picture and nothing else. This is what shares and processes all that lovely data from your website and is capable of third-party integration. Ensuring it does this effectively, will make up the bulk of your web application development cost estimation.

3.Content management system

Once the website is ready, you will need a system to add and update the content without the aid of a web developer. Ready-made CMS engines can often be a simple solution, but some clients would require a custom-built system for security. For some businesses, it is worth the wait and extra cost and for others, it is an ineffective use of limited resources.

The emphasis a business places on its content will be evident by the proportion of funds they allocate to its delivery. The ongoing maintenance and assessing the long-term need for a UX/UI designer are also important, which would also contribute to the costs of web development.

How to make effective website development pricing plans

pricing plan for the costs of web development

If the developers have experience with similar projects they may be able to give a benchmark estimate. However, a more accurate approach is to break the project down into smaller parts in the form of a string of short-term milestones that are to be hit and what the projected cost of doing so will be. Then, sum up the estimation for each task, including a slight buffer. This should get you a little closer to the accurate website development costs.

Clients naturally focus their attention on the end product, whereas developers have to figure out how to build something that matches reality with these expectations. The problem that often arises is a simple sounding app can have an extremely complicated back-end that necessitates a costly and somewhat lengthy development process.

There are numerous options for website development which will have different ways to calculate the development costs. In the end, a client may decide to reduce or limit the scope of the project or even remove a feature. Whatever the case is, the client should have a break-down of what their project entails in terms of cost and duration.

YOU play an important role in the process

A client’s input is absolutely pivotal in producing any degree of accuracy in a web development cost. By collaborating with the Business Analyst and the development team, it is possible to outline a reasonably accurate forecast.

However, it takes time to calculate and some unpredictable problems may arise. Estimating based on previous projects can be misleading, perhaps different developers were on the team or a slight deviation turned into a long road of development.

If you are looking for a web development company, first of all, ask yourself if your business goals justify the expense. There are many drag and drop sites such as Weebly , which require little to no technical knowledge to use. They don’t cost much, but are not always user-friendly and still require web design.

In reality, a lot of developers use WordPress, which offers much more flexibility than a drag and drop site. There are a host of project management tools to assist on cost estimates and track and manage project development.

There is no template for web development costs, but effective collaboration between the parties should produce a ball-park figure. The accuracy of the estimate will come down to the quality of the communication between the client and the agency. To talk to experts in the field of web development and get a free quote, contact fram^ today.

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