Case studies:
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ANSpace

AN Space is a social enterprise in Vietnam that offers a digital ecosystem focusing on comprehensive health and mindfulness. Through its platform, users can access meditation, yoga, personal development courses, and various mindfulness practices. Its offerings include curated content for families, children, and individuals, aiming to cultivate mental well-being and emotional resilience.

AN Space also organizes workshops, retreats, and wellness programs to promote a balanced lifestyle. The platform encourages consistent practice with initiatives like the 100-day mindfulness challenge, fostering healthier and happier living.

Industry: Healthcare

Region: Vietnam

Technology: WordPress, Woocommerce, Swift, Java, Firebase & Momo payment gateway

SCOPE OF WORK

• Design system & develop end-user application, as well as backend application (CMS, AMS, Products & Subscriptions,...)

• Additional features and integrated into third-party applications (payment gateway, cloud storage, SEO,...)

RESULTS

• The first mobile application was successfully launched on Google Play and App Store.

PROVIDED SERVICES

• A team of 4+ developers working over  4 months to complete the system design & development of ANSpace’s Woocommerce marketplace on mobile app for end customers.

• The app was built on Native programming languages for both iOS & Android (Swift & Java).

DESIGN SHOWCASE

All Value Group (AllEasy Go)

AllEasyGo is a Philippines-based platform offering convenient financial and lifestyle services, primarily through a mobile app. Designed as a "super app," it integrates features like bill payments, food delivery, ride-hailing, and cash transfers, catering to users seeking a streamlined digital experience. Developed by AllEasy Inc., the app emphasizes ease of use and aims to simplify daily tasks and financial transactions

Industry: Logistics & E-commerce

Region: Philippines

Technology: AWS, Kubernetes, NodeJS, Firebase, ReactJS, ReactNative

SCOPE OF WORK

• Analyse, design, implement, operate and maintain the Delivery Services system, including mobile and web applications.

PROVIDED SERVICES

With a team of 15 developers, we conduct the design & development of All Value’s E-commerce marketplace mobile app for retail customers and riders, which was built on React native for both iOS & Android and back-end management systems for delivery.

We built multiple systems and apps:

• Customer Super app contains multiple services to serve the customers.
• Rider app for drivers to receive and deliver the orders made from the Customer app.
• OMS app for partners specifically manages their store and orders.

OUTCOMES

• The first mobile application successfully launched on Google Play after 1,5 months.
• Auto-scale systems based on microservices architecture can easily adapt to high traffic.
• Integrate with most merchants in the  Philippines and Ewallet, banks

DESIGN SHOWCASE

Personio is an all-in-one HR software platform designed for small and medium-sized businesses. It offers digital solutions for managing core HR tasks, such as recruiting, payroll, employee data, performance management, and onboarding. With a focus on streamlining administrative processes, Personio helps companies save time and focus on their people. It is widely used across Europe and emphasizes simplicity, flexibility, and scalability.

Industry: REC, Recruiting, Payroll

Region: Germany

Technology: Backend: PHP Laravel- Microservice: Kotlin, SpringBoot - Frontend: ReactJS

SCOPE OF WORK

• Creating reusable components for the Personio system
• Improve customer experience on Personio’s website through the acceleration of customer-facing processes
• Two features that stand out are building out onboarding experience & account creation infrastructure

RESULTS

• Personio has grown to be one of the top HR platforms in Europe

PROVIDED SERVICES

• Subscription management: Subscription plans, Payments, Invoices
• Operational support: Admin Panel, Imports, Trial accounts, Support settings, 3rd party tools, company export
• 14+ senior developers working for the past 8 years with the team from when the client team only had 10 people

DESIGN SHOWCASE

GoUpscale is a Singapore-based company providing advanced sales engagement tools to enhance business interactions and streamline communication. It specializes in innovative digital solutions, such as Smartcards, which are NFC-enabled digital business cards designed for wealth and asset managers. These cards facilitate efficient and environmentally friendly networking by enabling offline-to-online connections, offering customizable designs, and supporting sustainable practices.

The company also offers a suite of tools for building digital catalogs and enhancing client engagement, helping businesses boost conversion rates and foster meaningful relationships. GoUpscale operates internationally, focusing on industries where regulatory compliance and personalized engagement are critical.

Industry: Financial Services

Region: Singapore

Technology: MVVM structure, Bionmetric, GraphQL, Encryption

SCOPE OF WORK

• Init MVP and multi-platform Product development including Web portal (admin portal/landing page/sales portal) and Mobile App (iOS/Android)
• Design architecture & UI/UX
• Develop and Testing all required features following the SCRUM methodology
• Create technical documents, conduct Unit Testing and Training Support
• Ongoing maintenance, update and feature enhancement

RESULTS

• Mobile App for Sales users deployed on Apple Store and Google Play
• A streamlined sales management system that optimizes the entire sales process, from lead generation to deal closure.
• A multi-tenancy dashboard for managing multiple tenants, enabling easy tenant creation, user management, and custom configurations.
• Develop a scalable microservices architecture

PROVIDED SERVICES

• With a full team of developers, product owner and designer, we built the MVP for Upscale and over time expanded the team to also support Upscale on mobile app development
• Design, develop and maintain application
• Manage source code on Amazon Codecommit

DESIGN SHOWCASE

Tyme Vietnam is part of Tyme Group, a technology-driven organization focused on creating accessible financial products and services. They leverage cutting-edge technology to power digital banking and financial solutions such as insurance, salary advances, personal accounts, and Buy Now, Pay Later options. The company operates with a blend of digital and human-centered approaches, aiming for both efficiency and customer engagement. They emphasize an agile, lean, and transparent culture, encouraging innovation and collaboration within their team.

Tyme offers a strong focus on employee development with a range of benefits, including premium healthcare, career growth opportunities, and a values-driven, international work environment​

Industry: Fintech 

Region: Global

SCOPE OF WORK

• Full service of software development with a standing team of 8 people in long-term periods

RESULTS

• We worked with Tyme to build the tools and launched five digital banking propositions across three countries.

PROVIDED SERVICES

• Full service of software development with a dedicated team of 8 people in long-term periods
• System performance optimization
• Work closely with the local team members to identify and develop scalable systems across the deliverable

DESIGN SHOWCASE

Membrain is a sales enablement platform designed to help businesses execute effective sales strategies, focusing on improving outcomes in complex B2B sales. It combines CRM capabilities with tools for sales process design, coaching, and performance tracking, enabling teams to align their efforts with buyer-centric methodologies.

Membrain emphasizes relationship management, stakeholder alignment, and process visualization to boost win rates and ensure sales teams are consistently following best practices

Industry: CRM Sales

Region: Sweden

SCOPE OF WORK

• Design and develop a fully functional, responsive web application, incorporating intuitive UI/UX and scalable architecture to support future growth. Ensure seamless integration with front-end and back-end development systems and third-party services.
• Build native mobile applications for iOS and Android, optimized for performance and seamless user experience. Include core features, API integration, and adherence to platform-specific guidelines.
• Perform comprehensive testing across web and mobile platforms, including functional, performance, and security testing. Ensure compatibility, identify prominent issues, and deliver a stable product with minimal defects.

RESULTS

• Modern platform built with .NET and Native JS for a seamless and user-friendly experience.
• Dynamic database, scalability, ensuring easy adaptation to growing needs.
• Powerful API to connect seamlessly with clients' existing tools and systems.

PROVIDED SERVICES

• 3 Developers, 2 Quality Assurance, 1 Business Analyst
• .Net (Web platform), Vanilla JS framework, Java (for Android) & Swift (for iOS)
• Deploy a complete development team to collaborate with Membrain's product team

PRODUCT SHOWCASE

Favro is a collaborative planning platform designed for teams and organizations to manage workflows effectively. It combines project planning, content creation, and task tracking in a flexible and customizable workspace. Teams can use Favro’s tools like boards, timelines, and shareable links to visualize project progress, organize tasks, and collaborate internally or with external partners.

Its key features include dynamic collections, task cards, and the ability to integrate workflows across various projects, making it ideal for hybrid and agile work environments.

Industry: Software as a Service (SaaS)

Region: Sweden

Technology: Meteor, ReactJS, NodeJs, Java/Javascript

SCOPE OF WORK

• Ensure optimal performance and reliability of Favro’s product offerings.
• Collaborate with Favro product team to develop both core and additional features for the web and mobile applications, aligning with their specific requirements.
• Extend the existing capabilities of Favro’s mobile app to deliver a seamless and engaging user experience.

RESULTS

• >15,000 concurrent users supported every second
• Planning and management tools such as board, timeline, charts, etc. 
• Integration with a variety of third-party services to empower the Favro system

PROVIDED SERVICES

• 2 Full-stack Developers, 1 Quality Assurance, 1 Scrum Master
• Deploy a complete development team utilizing Agile methodologies, specifically the SCRUM model
• Commit to a long-term partnership from the development of the MVP to the product launch

DESIGN SHOWCASE

Beatly is a full-service influencer marketing platform that connects brands with creators to deliver impactful marketing campaigns. It offers tools for content creation, brand awareness, and action-based campaigns.

Beatly provides seamless campaign management, including influencer selection, content collaboration, and performance tracking through integrated dashboards like Google Looker Studio. With features like organic posts, paid promotions, and content amplification across digital and out-of-home channels, the platform helps brands maximize ROI and engagement through influencer-led storytelling. Beatly supports over 250 million creators globally, ensuring scalable and measurable results for marketing efforts

Industry: Community platform
Region: Sweden

Technology: 

• Frontend: Reactjs, SCSS, Webpack
• Backend: Ruby on Rails
• Infrastructure and operations: AWS, Docker, Elasticsearch
• Source version control, CI/CD: Git, GitLab

SCOPE OF WORK

• Fram provides an engineering team to help Beatly build and maintain the system. Beatly focuses on providing users a modern platform with ease of use in mind.

RESULTS

• As a startup, Beatly’s product development roadmap is still at an early stage. The dedicated team is constantly working on stabilizing, implementing customer requests and improving the functionality and features of the digital marketplace. It is an ongoing

WHAT WE DID

• 2 full-stack developers (Ruby on Rails & React) and 1 Business analyst to help Beatly improve their product.
• The team is involved in daily agile product development and is a part of Beatly’s development team.
• This team collaborates with Beatly’s in-house engineering team, developing products and receiving feedback, planning, analyzing and implementing

PRODUCT SHOWCASE

MissingX is the world's largest cloud-based solution for a lost and found platform, designed to connect individuals and businesses with lost items. Since its establishment in 2001, the platform has helped reunite users with over 1.6 million lost possessions, achieving a 57% return success rate.

MissingX is widely used by airports, rail companies, hotels, and other businesses globally, offering a centralized database for reporting and claiming lost items. While the service is free for the public and law enforcement, businesses can subscribe annually to access its advanced features. By streamlining the process of proving ownership and combating theft, MissingX also supports insurers and law enforcement agencies.

Industry: Lost Property Platform

Region: Sweden

Technology: MVC, SQL, Entity Framework, Azure, jQuery bootstrap

SCOPE OF WORK

• Cloud services provision to unify the information across the different parts of the world
• An expansion to the mobile app development to improve the accessibility to the platform
• A web interface allowing staffs of LPOs, contact centers & management teams to easily adopt and utilize

RESULTS

• The hardcodes were resolved, effectively improving the performance of MissingX
• Technical information regarding the development of MissingX is well-documented on the Wiki page, allowing easy access for every team member
• The trust and long-term working relationship between the two teams has been established

PROVIDED SERVICES

• 3 Developers & 1 Quality Assurance

DESIGN SHOWCASE

Tiptapp is a platform that connects individuals needing help with tasks like moving, delivering, recycling, or donating items to those willing to assist. Through its app, users can post tasks, set a price, and select helpers based on availability and fit. Helpers use their vehicles and can choose tasks flexibly, providing an opportunity to earn extra income on their own terms. Payments are securely managed through the platform.

Tiptapp emphasizes sustainability by promoting recycling and reducing waste, offering quick solutions for household clear-outs, furniture deliveries, and more. The service operates across various cities, fostering a community-driven sharing economy model​

Industry: Transport & Logistics

Region: Sweden

Technology: NodeJS, AWS, Docker, MongoDB, AngularJS

SCOPE OF WORK

• Fram provides a dedicated team to help Tiptapp maintain the system. Tiptapp focuses on providing users with a modern platform with ease of use.

RESULTS

• Got well over 100,000 downloads
• Delivery of new features, improved performance and maintenance of the system

PROVIDED SERVICES

• 3  Developers (NodeJS) 
• IT development with the long-term standing team with other skills including NodeJS, MongoDB, HapiJS, Docker, Firebase, AWS, and Stripe.

DESIGN SHOWCASE

OnceContact

OnceContact is a communication and networking platform designed to simplify and enhance how businesses and professionals connect and manage interactions. It focuses on streamlining customer engagement, improving collaboration, and enabling effective relationship management.

The platform offers tools for organizing contacts, facilitating direct communication, and integrating workflows to foster efficiency. It is particularly geared toward teams and individuals who value seamless, centralized communication for professional development and business growth.

Industry: Social Media

Region: Hong Kong

PROVIDED SERVICES & TECH STACK:

• UI/UX, System design, implementation & deployment.

• Native Android, Swift, Angular JS, Node JS, Python, Django, Restful API, AWS , Google Analytics, MixPanel, Automation Test: Appium, Load.io

RESULTS:

• Web CRM and CMS: These platforms enable corporations to streamline the management of leads and prospects, ensuring better organization and improved customer engagement. By integrating these tools, businesses can enhance their sales processes and maintain a strong customer pipeline.

• Honk Patten: This intellectual property leverages Bluetooth Low Energy technology to facilitate seamless contact discovery. It provides an innovative solution for businesses to connect and exchange information efficiently in real-time.

• Hong Kong Market Launch: The project is set to go live in the Hong Kong market, marking a significant step in its regional expansion. This launch aims to cater to the unique business needs of Hong Kong’s dynamic and tech-savvy ecosystem.

BookOutlet Sweden is an online bookstore offering a wide variety of discounted books across numerous genres, including fiction, history, hobbies, health, and children’s literature. They pride themselves on affordability and a commitment to quick delivery, making them a go-to destination for avid readers seeking value for their purchases. With a diverse catalog, they cater to all ages and interests, featuring categories like cookbooks, biographies, and educational materials​

Industry: Retail / E-commerce

Region: Sweden

Technology: Magento, Cloud flare, Linux VPS

SCOPE OF WORK

• Developing a website selling books with high speed, many titles, fast payment, two-way data (books, orders, invoices) synchronization  with different systems
• Initial Development: Build the first version of the platform using Magento 1 as the foundation.
• Upgrade and Optimization: Transition to Magento 2 to leverage its advanced features and improved performance.
• Third-Party Integration: Seamlessly integrate essential services like secure payment gateways and delivery systems to ensure a smooth user experience.

RESULTS

• Successfully launched the platform in the Swedish market, tailored to meet local customer needs and business requirements. This release aims to establish a strong presence and drive growth within the region.
• The website operates smoothly with a range of customized features, ensuring stable performance. It is fully connected and synchronized with various systems, providing a seamless and integrated user experience.
• Successfully implemented Varnish cache to enhance website speed and optimize content delivery. Additionally, a robust firewall system was set up to protect against DDoS attacks, ensuring the site's security and reliability.

PROVIDED SERVICES

• 1 Senior Magento developer with DevOps and security skills

PRODUCT SHOWCASE

Grace Health is a digital platform focused on improving women's health in low-resource settings, particularly across East and West Africa. Through its app, Grace offers personalized, AI-based health tracking and education for menstrual cycles, fertility, pregnancy, and general health. It provides a safe, private, and accessible space for women to track symptoms, receive health insights, and chat with experts for support. The app also offers subsidized healthcare services as rewards for user engagement. 

Grace Health is built to break down barriers to healthcare access by combining advanced mobile technology with a low-resource design. This approach allows it to reach millions of women, providing vital health education and services, especially in markets where traditional healthcare infrastructure is limited.

Industry: FemTech/Healthcare

Region: Global

PROVIDED SERVICES & TECH STACK:

• System design, implementation, deployment & maintenance of mobile app.

• Native Android, Kotlin, NodeJS, AWS

RESULTS:

• Lightweight Mobile App: This mobile app is designed to run efficiently on low-end devices, ensuring accessibility for users with limited hardware capabilities. Its optimized performance allows for a smooth user experience without compromising on functionality.

• AI Chatbot for Health Tracking: The app features a built-in AI chatbot that continuously monitors and tracks the user's health metrics. By providing personalized insights, it helps users stay on top of their well-being in an intuitive and interactive manner.

• Medically Approved Digital Tool: This tool is medically approved and developed to make a tangible difference in women’s daily health. It provides reliable health tracking and guidance, empowering women to take control of their health and make informed decisions.

Boston Scientific is a global leader in medical technologies, focused on advancing science for life by providing innovative solutions that improve patient health. The company, headquartered in Marlborough, Massachusetts, operates in approximately 125 countries and offers a wide range of minimally invasive products in areas such as cardiology, neurology, urology, and endoscopy. With over 29,000 employees, Boston Scientific emphasizes research and development, having invested over $1 billion annually in innovation. Their broad portfolio includes products like drug-coated balloons, cardiac rhythm devices, and tools for gastrointestinal treatments.

An Order Management System (OMS) for mobile and web to optimize and automate the operational processes in Customer Care giving Sales Reps, Customer Service and Customers a convenient and efficient way to place, manage and track their orders and approvals requests. 

Industry: Healthcare - Medical Technology

Region: Global

PROVIDED SERVICES & TECH STACK:

• Business analysis, UI/UX, System design, implementation, deployment, DevOps and maintenance.

RESULTS:

• User-Friendly Mobile App: The app boasts a clean and intuitive design, ensuring ease of use for all users. Its straightforward interface allows for effortless navigation and a seamless user experience.
• Global Go-Live: Successfully launched and now in use across 7 countries, the app supports the operations of a multi-billion-dollar corporation. This widespread adoption highlights its scalability and effectiveness in a global business environment.

Eminab Digital MCST

Eminab Digital MCST provides a mobile app designed to streamline the management of management corporations (MCSTs) for condominiums. The app offers a range of features including service request tracking, facility booking, and resident feedback management. It helps managing agents optimize efficiency and improve maintenance by centralizing tasks and prioritizing actions.

Additionally, the app provides convenience for residents to interact with their property management system 24/7, enabling easy access to notifications and updates. For landlords, the app offers tools to track and manage their properties. It also includes reports and insights to monitor service performance and identify areas for improvement.

Industry: Real Estate

Region: Singapore

PROVIDED SERVICES & TECH STACK:

• Design, implementation deployment & maintenance of mobile app and web portal.

• Swift, Native Android, .NetCore, Azure, MS SQL.

RESULTS:

• Comprehensive Estate Management Platform: The web portal and mobile app provide an all-in-one solution for estate management. Users can easily access and manage their estate operations from a single platform, simplifying the entire process.

• Professional and User-Friendly Tool: This tool is designed to be both professional and intuitive, making it easy for users to navigate. Accessible from anywhere, it offers flexibility and convenience for managing estates on the go.

Front & backend upgrade for a leading insurance firm

TSC Direct, officially known as Tri-State Consumer Insurance Company, provides auto and homeowner insurance tailored for responsible drivers and homeowners in the New York metropolitan area. Founded in 1982, TSC Direct is committed to offering competitive rates by focusing on customers with strong driving records and financial responsibility.

Its services include liability, collision, comprehensive coverage, and more, without additional extras like roadside assistance. The company operates with a focus on the local community, supporting organizations such as the Red Cross and Island Harvest

TSC, a trailblazer in the insurance industry, was being limited by outdated online infrastructure.

Their automated claims and purchasing platform was groundbreaking among American insurers, yet their former development team left behind significant functionality and quality issues.

Initially envisioned as a cutting-edge, market-leading customer experience, the platform instead struggled with restrictive capabilities and product shortcomings.

fram^ took charge, re-engineering the platform with a flexible and dynamic software backend. We also revamped the user interface, enabling quicker quotes, streamlined registrations, and faster claims processing—transforming TSC into a faster, more efficient insurance leader.

These are just some of the improvements delivered by fram^ for TSC:

• Website Redesign and Feature Expansion: The website was completely redesigned and rebuilt with custom features to enhance functionality and improve the customer experience. The updates ensure a modern, user-friendly interface tailored to customer needs.

• Automation of Key Processes: The platform now features fully automated processes for registration, insurance quotes, and claims. This streamlines operations and ensures a faster, more convenient experience for users.

• Instant Quotes with Data Capture: Unregistered customers can now access instant insurance quotes by sharing basic data. This feature not only improves user convenience but also aids in effective lead generation.

• Dynamic Backend Development: The backend was migrated to Django, enabling real-time UX customization to adapt to changing user requirements. This flexibility ensures the platform remains responsive and efficient.

• Secure and Efficient Data Management: A robust MySQL database was implemented to securely manage and process customer data. It provides reliable and efficient data handling to support the platform’s operations.

Panagora is a Swedish agency that specializes in building fast, scalable, and globally accessible e-commerce solutions. Leveraging platforms like Shopify, they deliver services such as strategy, user experience design, localization, and custom app development, helping brands optimize for diverse markets​.

With over 20 years of experience, Panagora combines advanced technical frameworks with human-centric design to create inspiring digital shopping experiences. They also offer expert technical support and training, ensuring clients can sustain and grow their online presence effectively.

Industry: E-commerce solutions

Region: Global

Technology: C# - ASP .NET Core 3.1, Microsoft Orleans, gRPC, PostgreSQL, AWS & Docker

SCOPE OF WORK:

Create various website modules to enhance functionality and user experience:

• Product Information Management: A dedicated module to organize, update, and display product details efficiently. It ensures accurate and centralized product information across the platform.

• Online POS/Payment: A seamless online point-of-sale and payment module designed to handle transactions securely and efficiently. It supports multiple payment methods to enhance user convenience.

• Promotion Management: This module allows businesses to create, manage, and track promotions with ease. It provides tools for targeted campaigns and real-time performance monitoring.

• User Management: A comprehensive user management module to handle user registration, profiles, and access control. It ensures a secure and personalized experience for all users.

RESULTS

• With Fram^'s assistance, Panagora successfully hired a new senior developer. This addition has played a key role in supporting the company's ongoing growth and development.

PROVIDED SERVICES

• 1 Senior .NET Developer

Landers Superstore is a membership-based retail chain in the Philippines that offers a wide selection of goods, including groceries, fresh produce, home essentials, and electronics. It caters to consumers seeking value and convenience, with both physical stores and an online platform, Landers.ph, which provides same-day delivery in selected areas. The platform features regular promotions, exclusive discounts for members, and partnerships that enhance shopping benefits, such as cashback rewards.

In addition to retail services, Landers supports community initiatives, such as food drives and sustainability programs, reflecting its commitment to social responsibility. Membership options include perks like special pricing and seasonal deals, appealing to families and businesses alike.

“fram^ has provided a team of online development specialists for developing and supporting Landers. We have been very happy with cooperation and we are continuing to look for ways to expand the cooperation - hopefully we will continue to work with fram^ for many other projects to come.” — Long Bui, Chief Analytic Officer & Co-founder

Industry: Supermarket

Region: Philippines 

Technology: Web front-end: ReactJS; Back-end: Magento 2, PHP, React Native for iOS and Android; Restful API, AWS

SCOPE OF WORK

• E-commerce store up & running within 1 month with core functions and features
• Additional features and integrations, mobile app to be added

RESULTS

• E-commerce site with core features launched after 1 month
• Headless Magento e-commerce store with good performance & scalability
• Mobile apps for Android & iOS

WHAT WE DID

• Initial 6 engineers in the first month for web design & development
• A dedicated team of 4 engineers for 12+ months to continue maintenance, develop, and add more features to the site, including the mobile app, timely delivery services, integration with other systems, website performance, and scale

PRODUCT SHOWCASE

From its origins as a leading confectionery manufacturer and distributor, LOTTE Vietnam has expanded its offerings and operations since its establishment in 1996. Initially focused on products like gum, biscuits, and ice cream, the company has embraced innovation to diversify and optimize its business operations. With a robust manufacturing presence and an extensive domestic network, LOTTE Vietnam has maintained its position as a key player in Vietnam's confectionery market.

Recognizing the growing importance of digitalization, LOTTE Vietnam has also pursued e-commerce and modern retail strategies, aiming to enhance customer engagement and streamline its distribution. This transformation reflects its broader vision to adapt traditional business strengths to meet the demands of an increasingly digital consumer base.

The client’s Magento website was developed by various outsourcing companies in Vietnam but struggled with poor performance. The average loading speed ranged from 10 to 20 seconds, significantly impacting a smooth user experience. The checkout process was inefficient, taking users 50 to 60 seconds to complete. Additionally, the platform could only support up to 700 concurrent users at a time.

Industry: Retail

Region: Vietnam

Technology: Magento, load balancer, Cloudflare CDN & Varnish cache

SCOPE OF WORK

• Performance Optimization: We audited and optimized website infrastructure through speed optimization efforts. We implemented caching and Content Delivery Networks (CDN) integration for faster server response times and reduce slow load times through code and image file size optimizations.

• Checkout Improvement: Streamline the checkout process by reducing steps, and implementing auto-fill and one-click checkout features for faster transactions.

• Scalability Enhancements: Improve server load infrastructure, implement load performance balancing, and upgrade hosting to handle more concurrent users (beyond the current 700 limit).

• Security and Stability: Conduct a security audit, stabilize backend systems, and set up monitoring for consistent uptime and performance.

• Ongoing Support: Provide continued support, maintenance, and updates for long-term performance and security improvements.

RESULTS

• Concurrent users: + 4x

• Average loading speed: - 5x

• Checkout time  -20 seconds

PROVIDED SERVICES

• Over 12+ months, our team of 10 developers successfully designed and developed Lotte's E-commerce marketplace mobile app using React Native for both iOS and Android. This project aimed to boost business growth via conversion rate optimization by creating a seamless shopping experience for potential customers.

• We reorganized and optimized the source code, implemented a headless Magento E-commerce store for better scalability and maintenance, enhanced the database and server performance, and revamped the checkout process along with the app's UI/UX design.

DESIGN SHOWCASE

Back on Track is a Swedish company that designs and manufactures therapeutic products aimed at enhancing the well-being of both humans and animals. Established in 2000, the company offers a wide range of joint and muscle protection products, including braces, boots, bed linens, saddle pads, and more. These products incorporate their patented Welltex® technology, which uses natural minerals to convert body heat into infrared energy, promoting muscle and joint recovery.

Back on Track serves a diverse clientele, providing solutions for humans, horses, and dogs. Their product range includes items designed for everyday use, training, and recovery. With a focus on innovative textiles and therapeutic benefits, the company has earned a strong reputation in the market. Back on Track operates in multiple locations across Europe, including its headquarters in Uppsala, Sweden.

Industry: Retail / E-commerce

Region: Global

Technology: Magento

SCOPE OF WORK

• We developed an E-commerce portal that allows master managers to create products, manage orders, and assign them to stores across various locations. Each store, based in different countries, has its own admin and sales team responsible for operating and selling the products. This setup enables efficient product distribution and local management at the store level.
• Master Manager Dashboard: Product creation, order management, and product assignment to stores.
• Store Management: Local store admins manage operations, while sales teams handle product sales and order processing.
• User Roles & Permissions: Defined access for master managers, store admins, and sales teams.
• Product Distribution & Localization: Assign products to stores with region-specific pricing and availability.Order Fulfillment & Reporting: Real-time order tracking and sales performance reporting.
• UI/UX Design: User-friendly, responsive interface for managing operations across devices.
• Backend Infrastructure: Scalable database and secure storage for product, order, and user data.
• Payment & Shipping Integration: Integration with local payment and shipping providers.

WHAT WE DELIVERED

• We successfully created and launched the full E-commerce website for Back On Track, designed to serve customers across multiple countries. The website provides a seamless, localized shopping experience tailored to each region’s needs, allowing for easy navigation and transaction processing.

• The platform was integrated with various essential systems, including ERP, CRM, and accounting software, ensuring smooth data flow and efficient management of business operations across different departments. This integration optimized inventory management, customer relationship handling, and financial tracking.

• Additionally, we focused on SEO by optimizing the website content and structure to improve its visibility on search engines. By targeting a range of strategic keywords and applying best practices, we ensured the site achieved high rankings, driving organic traffic and boosting the brand’s online presence.

PROVIDED SERVICES

• We provided IT development with a long-term team, ensuring ongoing support and platform growth.

• Our online marketing, SEO, and content management services enhanced visibility and user engagement.

• A team of three developers built the MVP in the first three months, and two continued working on the project for over 36 months, focusing on development, maintenance, and improvements.

Hoàng Phúc Thời Trang Hàng Hiệu Chính Hãng is an online store that sells branded clothing and accessories, including new arrivals and top sellers from brands like ECKO UNLTD, Kappa, and Superga. The store offers a wide variety of products, including clothing, shoes, accessories, and more.

Hoang Phuc International, a major distributor of global fashion brands, needed to reach Vietnam's rapidly growing online shopping audience. With millions of consumers turning to e-commerce daily, establishing a strong digital presence became crucial.

Hoang Phuc partnered with fram^ to develop a seamless online shopping experience at Hoang-phuc.com. fram^ leveraged the powerful Magento framework, building a robust e-commerce platform with a LEMP stack (Linux, Nginx, MySQL, PHP) for efficiency. Additional elements included a load balancer for traffic management, a database for data integrity replication, Cloudflare CDN for content delivery speed, and Varnish cache for improved user experience.

The new e-commerce platform positively impacted Hoang Phuc's key performance indicators (KPIs). fram^ continues to manage the platform, providing ongoing support through content optimization and management, price benchmarking, search engine optimization (SEO), and broader digital marketing solutions to further strengthen Hoang Phuc's online presence.

Industry: Retail

Region: Vietnam

Technology: Magento, load balancer, Cloudflare CDN & Varnish cache

SCOPE OF WORK

• Tailored Website Solutions: Designed and developed a custom website with dedicated microsites for each brand, providing a unique online experience for each.
• Dynamic Promotional Capabilities: Implemented flexible promotion rules to support a variety of sales strategies, ensuring optimal marketing effectiveness.
• Enhanced User Engagement: Integrated a smart search and filter module to improve the user experience, making product discovery more efficient and intuitive.
• Data-Driven Marketing: Developed a highly adaptive banner management module, leveraging data and SEO best practices to optimize online visibility and drive conversions. Integrated Google Analytics for comprehensive performance tracking and insights.

RESULTS

• High Scalability: The platform can handle over 10,000 concurrent users, ensuring smooth operation during peak traffic periods.
• Designed & developed Hoang-phuc.com to provide a smooth and intuitive online shopping experience.

PROVIDED SERVICES

• 5 full-time fram^ engineers specializing in e-commerce
• Sites with content management, price benchmarking and SEO & digital marketing solutions

“Whether you are a big corporation that requires highly skilled developers, or a start-up with minimal resources, fram^’s specialist full-service ecommerce team will find a solution that fits your needs.”

Tung Dao, E-commerce Manager, Hoang Phuc International

HABBITZZ is a premium online shopping platform in Hong Kong, offering a wide range of products from both local and international brands. As the e-commerce arm of PCCW Solutions, HABBITZZ aims to provide a convenient and user-friendly shopping experience for Hong Kong consumers.  

HABBITZZ is committed to delivering a seamless and enjoyable shopping experience, making it a popular choice for online shoppers in Hong Kong.

However, the platform faced significant technical challenges, including poor coding practices, suboptimal database architecture, and potential security vulnerabilities. To address these issues and enhance the overall performance, HABBITZZ partnered with fram^.

fram^ implemented a comprehensive solution to optimize the platform's performance and scalability. The team focused on improving code quality, database efficiency, and server infrastructure. As a result, the platform is now capable of handling a significant volume of daily traffic, ensuring a seamless shopping experience for all users.

While specific performance metrics cannot be disclosed due to client confidentiality, the successful collaboration between HABBITZZ and fram^ has significantly elevated the platform's technical capabilities and user satisfaction.

Industry: Telecommunications & E-Commerce

Region: Hong Kong

Technology: Magento, ReactJs, Swift, Java

Key features of HABBITZZ include:

• Fast Delivery: Four-hour express delivery for efficient shopping.  
• Free Shipping: Enjoy free shipping on eligible orders.  
• Easy Returns: Hassle-free seven-day return policy.  
• Diverse Product Range: A wide selection of products from various brands.  
• Innovative Technology: A user-friendly platform designed to enhance the online shopping experience.  

SCOPE OF WORK

• Revitalizing a Magento-Based E-commerce Platform: Enhanced the performance and integration capabilities of a historically underperforming multi-vendor e-commerce website built on Magento.
• Core Magento Optimization: Maximized the potential of the Magento core system by implementing various performance optimization techniques, such as caching, minification, and lazy loading.
• System Architecture Overhaul: Restructured the entire system architecture to eliminate bottlenecks, improve scalability, and enhance overall performance. Key optimizations included database query optimization, caching mechanisms, and content delivery network (CDN) implementation.
• Comprehensive Technical Optimization: Optimized server, database, and front-end components to significantly improve website performance and user experience. Server configurations were fine-tuned, database queries and indexes were optimized, and front-end optimizations, such as minification, compression, and lazy loading, were implemented.

RESULTS

• Enhanced Page Load Performance: Significantly improved page load speed, reducing average load times to less than 3 seconds, resulting in a faster and more responsive user experience.
• Scalable Infrastructure: Implemented an auto-scaling system to dynamically adjust server resources based on real-time traffic demands, ensuring optimal performance and reliability, even during peak traffic periods.
• Cost-Optimized Server Infrastructure: Optimized server costs without compromising performance by leveraging advanced techniques such as rightsizing, load balancing, and efficient resource utilization.

PROVIDED SERVICES

• A team of 5 developers worked for over 6 months to optimize the source code and system architecture for maintainability and scalability.
• Optimized database and server infrastructure for peak performance.

Studio Anon

Studio Anon is a boutique Australian design and technology studio bridging creativity and engineering. Based between Melbourne and the Northern Rivers of New South Wales, the studio partners with bold organizations and startups to create impactful digital solutions. Their expertise spans design research, user experience design, mobile and web development, and cloud infrastructure, tailored to deliver cutting-edge, scalable products.

By intentionally keeping their team and client list small, Studio Anon fosters deep collaborations, ensuring bespoke solutions for unique challenges. Their projects include re-platforming loyalty systems for leading retail brands, developing apps with social impact, and enhancing technical ecosystems for major organizations. Studio Anon remains a trusted partner for innovative and pragmatic solutions.

Industry: eCommerce

Region: Australia

Technology: React Native, ReactJS, AngularJS, NodeJS

SCOPE OF WORK

• We worked closely with Studio Anon's technical manager through a dedicated team to ensure seamless collaboration and alignment with project goals. Our team remained engaged throughout the project to deliver high-quality results efficiently.

RESULTS

• The project successfully delivered both a web application and mobile applications for iOS and Android. These solutions provided users with robust functionality and a smooth, user-friendly experience.

PROVIDED SERVICES

• We provided full-service software development through a dedicated team of three, ensuring consistent progress and support over the long term. Our team remained committed to delivering high-quality solutions tailored to the client’s needs.

• Our services included optimizing system performance to enhance efficiency and reliability. This ensured the platform could handle increasing demands and deliver a seamless user experience.

• We worked closely with local team members to identify key requirements and develop a scalable system across all deliverables. This collaborative approach ensured the solutions were adaptable and future-ready.

Studio77.vn is a Vietnamese e-commerce store specializing in high-quality home goods. 1 Their website offers a curated selection of bedding, towels, pillows, and other essentials for creating a comfortable and stylish living space.

Industry: Retail

Region: Vietnam

Technology: Magento 2 

SCOPE OF WORK

Our team at Fram^ partnered with Studio77.vn to design and implement their e-commerce website. This involved:

• Website Design: We crafted a user-friendly and visually appealing website that showcases Studio77's premium product offerings. The design prioritizes product discovery and simplifies the customer journey from browsing to checkout.

• E-commerce Platform Implementation: We developed a robust and secure e-commerce platform to facilitate online sales. This includes functionalities like product catalogs, shopping carts, secure payment gateways, and order management systems.

• Deployment and Maintenance: We ensured a smooth website launch and continue to provide ongoing maintenance support. This could include updates, bug fixes, security patches, and performance optimization to ensure a seamless user experience.

RESULTS

• Through our collaboration, Studio77.vn gained a complete online store experience and solution. Their website serves as a comprehensive platform for customers to browse, purchase, and manage their homeware needs.

• While the provided information indicates website design and implementation, our company may offer additional services that Studio77.vn might have benefitted from, such as:

  • Mobile App Development: Develop a dedicated mobile app to enhance customer convenience and accessibility.

  • Digital Marketing Strategy: Implement a comprehensive digital marketing strategy to increase brand awareness and drive traffic to the website.

  • Content Creation: Create engaging product descriptions, blog posts, and social media content to showcase Studio77's products and brand story.

PrettyPegs

PrettyPegs was founded 2012 in Sweden, to inspire people to shine their personality into the space that matters the most like the living room by adding playful, stylish, and bright design accessories to the furniture.

Industry: Retail / E-commerce

Region: Sweden

Technology: Prestashop, AWS

SCOPE OF WORK

• Develop and maintenance an ecommerce store selling replacements for IKEA furniture

RESULTS

• We customize Prestashop platform according to customer requirements including product and payment features, as a result we created a website with a beautiful interface; customized features for selling furniture items; high speed and stable

PROVIDED SERVICES

• 1 Senior PHP developer with DevOps skill (AWS)

Dragon Lend

Dragon Lend is a lending platform to help SMEs grow and thrive, through faster and fairer access to finance. 

Industry: Fintech - SME Lending

Region: Vietnam

Technology: PHP, MySQL, Nginx

ABOUT DRAGON LEND

• A member of of fram^ Group, with strong support from fram^ in technology
• Provides SMEs the essential financing they need to grow in an innovative format
• Has build a network of 14 bank partners nationwide and over 2,000 clients consulted and processed
• Has 3m USD in loan disbursement since inception through bank partners and Dragon Lend’s own balance sheet

DESIGN SHOWCASE

Wowmelo

Wowmelo is an innovative payment platform that makes it easier for customers to purchases product through “Buy Now, Pay Later” and “Split-it" payment models.

Industry: Fintech - Payment Solution

Region: Vietnam

Technology: PHP, Nginx

ABOUT WOWMELO

• With technical expert and consult from fram^ Group, Wowmelo are confident to become a leading technology finance solution in the market
• Wowmelo aims to be the smoothest and safest deferred payment provider to get shoppers what they want
• Wowmelo has partnered with +22 merchants in Vietnam (7 active merchants)

Infinite Food

A fresh new segment of global food retail based on a wholly owned network of robotic 'restaurant in a box' service locations.

Industry: Food Delivery

Region: Hong Kong

PROVIDED SERVICES

• UX/UI design 

DESIGN SHOWCASE

Quizoo

Quizoo is a live-streaming quiz app allowing you to compete against other players in 12-question trivia death matches to win real cash prizes.

Industry: Gaming

Region: International

PROVIDED SERVICES

• UX/UI design 

DESIGN SHOWCASE

iConfex

Confex is a Scandinavia's largest provider of courses and conferences for the workplace.

Industry: Courses and conferences

Region: Norway

Technology: PHP 5.4, Yii2 framework, Ansible - DBMS: My SQL, RabbitMQ and Capistran

SCOPE OF WORK

• Crawling tool for gathering info from professionals through various online channels
• Custom query searches on LinkedIn

RESULTS

• 2x acceleration of the crawling process
• Ability to get at least 20,000 unique profiles per day
• 1 highly effective crawling tool

PROVIDED SERVICES

• Continuity of high performance and persistent data processing

Leztrade Marketplace

Marketplace for Automatic Trading Software (BOT or EA), BOT Store , Trading Portfolio Management.

Industry: Financial Services

Region: International

Technology: Android SDK, Swift, JS, Angular JS, Node JS, C#, Python, AWS

SCOPE OF WORK

• Design, implementation deployment & maintenance of mobile apps.

RESULTS

• Mobile Apps (Android & iOS) allows traders to trade automatically based on configurable strategy parameters.
• Trading Servers and Admin Tool allows traders and Company to manage trading portfolio